Found 13 blog entries tagged as OwnPlacer.

After what feels like weeks of triple-digit temperatures across our area, many homeowners are about to receive one of the least exciting pieces of mail they'll get all year, their summer electric bill.

While we all appreciate a cool house when it's 105° outside, the cost of keeping it comfortable can vary dramatically from one home to another.

When people think about buying a home, they naturally focus on the purchase price and monthly mortgage payment. But the ongoing cost of owning a home can vary just as much, and energy efficiency can play a major role in both monthly affordability and long-term value.

Whether you're looking at homes in Rocklin, Lincoln, Granite Bay, Loomis, Auburn, or one of the surrounding communities, energy-efficient…

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As we move through the second half of summer, the Placer County housing market continues to show remarkable resilience.

While July brought the typical seasonal slowdown from June, buyer demand remained strong enough to keep inventory below where it was a year ago. Home prices continued to appreciate, well-priced listings attracted strong interest, and Placer County remained firmly in a seller's market.

Whether you're buying or selling in Rocklin, Roseville, Loomis, Lincoln, Granite Bay, Auburn, Newcastle, Penryn, Meadow Vista, or elsewhere in Placer County, understanding the latest market trends can help you make better real estate decisions.

If you've been following my monthly market updates, you may also want to read my June 2026 Placer County…

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Why First Impressions Matter More Than Ever in Today's Placer County Real Estate Market

This week I spent the morning at one of my upcoming listings while the photographer was capturing the home.

As I watched the drone fly overhead and the Matterport camera scan each room, I couldn't help but think about how much selling a home has changed over the years.

Growing up, I watched my parents build their real estate business in the early 1990s. Back then, marketing a home was much simpler—and much more limited.

Many listings didn't include photos at all.

Buyers relied on a written description, local knowledge, newspaper ads, and often a drive-by to decide whether a home was worth seeing in person.

Today, that seems almost unimaginable.

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Whether you're buying or selling a home in Placer County, one of the biggest misconceptions is that success begins and ends with the MLS.

For buyers, many people assume every available home can be found online.

For sellers, many people assume that once their home is listed on the MLS, the marketing is done.

In reality, that's often just the beginning.

Recently, I mailed the letters pictured below to homeowners in a neighborhood where one of my buyers would love to live.

Why?

Because the home they wanted had already gone under contract.

Rather than simply waiting and hoping another similar home would hit the market, I decided to see if there were homeowners who had already been thinking about selling but just hadn't taken the next…

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After helping buyers and sellers throughout Placer County for more than two decades, I've noticed that the people who successfully achieve their real estate goals almost always share two important traits:

Honesty and decisiveness.

Every transaction is different. Every family has unique needs and circumstances. But time and time again, these two qualities are what separate the people who reach their goals from those who remain stuck on the sidelines.

Honesty

The first trait is honesty.

Not just honesty with your real estate agent, but honesty with yourself and your partner.

For buyers, that means being realistic about:

  • What you truly need versus what would simply be nice to have
  • What you can comfortably afford
  • What homes…

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Just a week ago it felt like spring.

Blossoms were popping.
Flowers were blooming.
Shorts and sandals were starting to look appealing again.

And then… winter reminded us who’s in charge.

Anyone who has lived in Placer County long enough knows we get a few “fake springs” before the real one sticks. This latest system brought snow down to Auburn and steady rain across much of the county.

The Upside?

  • More water in the reservoirs

  • More snowpack in the Sierra

  • A healthier outlook heading into summer

That’s all good news long term.

But big storms also tend to expose things around the house — and they can quietly influence the real estate market too.

5 Things Worth Checking After a Storm Like This

Heavy…

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There’s something I’ve noticed over the years in Placer County real estate.

The market doesn’t really wake up when the calendar says “spring.”

It wakes up right after the Super Bowl… and usually right around the first truly sunny, spring-like week.

You know the one —

Blossoms starting to pop.
Wildflowers showing up along the trails.
Green grass covering the hills again.
Patios full.
Open house traffic up.

There’s a real psychological shift that happens — and it shows up in the data.

The Super Bowl Effect

Ryan Lundquist of the Sacramento Appraisal Blog recently pointed out that in the Sacramento region, we typically see about a 25% increase in pending contracts between February and March, and some of the strongest days for new…

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October brought a steady, balanced pace to the Placer County housing market. More homes were available compared to last year, prices held firm, and properties took a bit longer to sell — all signs of a healthy, stabilizing market that still leans toward sellers.

Homes for Sale, Pending, and Sold

  • For Sale: Up 10.7% compared to last October, giving buyers more choices

  • Sold: 441 homes, up 5.3% year-over-year, and down slightly (-2%) from September

  • Pending (Under Contract): Up 3.4% YoY, but down 7.1% from last month

  • New Listings: Down 3.7% YoY, showing fewer new properties entering the market

In short: There are more homes available overall, but fewer new ones hitting the market — keeping conditions…

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Yesterday, the Federal Reserve lowered its key interest rate by ¼%, just as most people expected. Normally, that kind of move makes borrowing cheaper. But this time, mortgage rates actually went up.

Earlier in the week, mortgage rates had fallen to some of the lowest levels we’ve seen in years. Then, after the Fed’s press conference, they jumped again. This has now happened several times in a row: the Fed announces a rate cut → the market hopes for more → and mortgage rates end up climbing instead.

 

Why Mortgage Rates Rose After a Fed Cut

The Fed doesn’t directly set mortgage rates. Its short-term rate influences things like credit cards and car loans, but mortgage rates move based on what investors expect from the economy.

When…

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If you’ve been watching the housing market in Placer County, you may have noticed a shift. Over the past 12 months, the number of expired and cancelled home listings has increased by 45% compared to the previous year.

That means more homes in communities like Rocklin, Auburn, and Lincoln are sitting on the market without selling — and for many homeowners, that can be frustrating and costly.

So why is this happening, and how can you make sure your home doesn’t end up on that list?

What the Data Tells Us

Here’s a closer look at how expired and cancelled listings have trended over the past year in Placer County.

 

 Over the past 12 months, expired and cancelled listings have climbed 45%, showing that even in a desirable area like Placer…

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